Built by someone who's actually been a loan officer

The Person Behind the Project

MLO Assistant was put together by George Chapin. George studied information technology in school, which is a fancy way of saying he's been tinkering with computers and figuring out how to make them useful since before most people had email.

Then in 1994, his sister introduced him to the mortgage business. He started as a loan officer and quickly realized two things: first, helping people buy homes is genuinely rewarding work. Second, the industry had a lot of room for better tools and better marketing. That combination of IT background and hands-on mortgage experience stuck with him.

Over the years George has worked across technology and marketing, always with an eye on how the latest tools can help real people do their jobs better (and maybe get home at a reasonable hour). When AI tools started getting genuinely good, he noticed something: there were plenty of resources for tech companies and enterprise teams, but the individual loan officer was mostly left to figure it out alone.

So he started building MLO Assistant on nights and weekends. Not a startup, not a product launch. Just a project, one prompt and one article at a time, from someone who's actually sat in the LO chair and knows what the day-to-day looks like.

The goal is simple: take the AI tools and automation platforms that are actually useful, and package them so a mortgage professional can get value in a few minutes instead of spending a weekend on YouTube tutorials.

Why This Exists

There's plenty of AI talk in the mortgage world, but most of it is aimed at big lenders and enterprise platforms. That doesn't help the LO who just wants to write a better email, stay on top of follow-ups, or post something useful on social media without spending an hour on it.

MLO Assistant is here to fill that gap with practical stuff: ready-to-use AI prompts that generate real content, articles that explain which tools actually work, and guides you can put into practice this week.

What You'll Find Here

• 10 AI prompt templates that generate content for realtor outreach, social media, client follow-up, rate objections, and more. Fill in your details and hit generate.
• Articles and guides covering automation tools, AI workflows, borrower prioritization, social media marketing, and how to actually put these things to use.
• Honest tool recommendations for things like ThirdFloor AI, Microsoft Copilot, Jasper, Copy.ai, Ocrolus, and others. What they do, what they cost, and whether they make sense for you.
• Step-by-step playbooks you can actually implement this week, not whitepapers you'll bookmark and forget about.

A Neobiz Ventures Project

MLO Assistant is a web property of Neobiz Ventures LLC, where George puts together projects that help working professionals get more out of technology. MLO Assistant is one of those projects.

If you're a loan officer who's thought "there has to be a better way to do some of this stuff," that's basically why this site exists.